One of the sections of your marketing plan should describe how your company intends to distribute the products to the final customers. The various distribution channels differ in costs, customer ...

Forbes contributors publish independent expert analyses and insights. Ashley L. Case, J.D., LL.M., writes about tax and estate planning. Our generous host has planned a festive gathering for her eager ...

There has been plenty of talk about the mutual fund industry's shift to selling its products through intermediaries instead of selling them directly to retail investors. Observers have been saying for ...

The first step toward understanding what a direct channel of distribution offers - also known as a direct marketing channel - is to understand what a channel of distribution is. Simply, a distribution ...

Analyst Insight: The consumer products industry is exploring new distribution models, including direct-to-customer (DTC) shipments from manufacturing facilities to customer warehouses. Traditionally, ...

One of the most pressing challenges that sales leaders grapple with is how to effectively distribute leads to their sales reps. Historically, the default approach has been to assign leads based on ...

While most marketing managers chase the latest social media trends, they’re missing a massive opportunity hiding in plain sight. Yahoo News attracts 180 million monthly US visitors—more than many ...

Amadeus makes a plausible case that it will come out ahead after all the ongoing changes to how airlines distribute their tickets to travel agencies evolve. For years, Amadeus has faced the risk of ...

Learn how to increase sales, expand market reach, and enhance competitive advantage by making products readily available to consumers where and when they want them. In the interconnected world of ...

Julia Kagan is a financial/consumer journalist and former senior editor, personal finance, of Investopedia. Investopedia / Laura Porter The term fixed annuitization method refers to one of three ...