A strong first time user experience gets players into the fun fast. Clear goals and emotional rewards during tutorials can boost engagement and retention. Tracking tutorial data helps spot drop off ...

User testing can be a mixed experience for a design team. While watching real people interact with and discover the value of your product is undoubtedly fulfilling, user testing can also surface ...

The ongoing AI boom is transforming the online user experience (UX) at a rapid pace, and the development of automation technology is redefining usability testing. The global AI-enabled testing market ...