Google is confirming fewer and fewer search algorithm updates, but that doesn't mean there is less ranking volatility.

Google's March 2025 core update is now done rolling out, it took 14 days, starting on March 13, 2025 at around 12:23 pm ET and ending on March 27, 2025 at around 8:34 am ET. Google posted saying, "The ...

Google announced a major quantum breakthrough using its Willow chip and the Quantum Echoes algorithm. The new method performed a complex physics task 13,000 times faster than the world’s fastest ...

A Fourth Circuit panel appeared at odds on the role of automated searches in criminal investigations, reflecting a larger divide among the appellate courts on the issue.

Google has a long history of famous algorithm updates, search index changes and refreshes. Here is a timeline of major Google search algorithm updates. Want to read our latest coverage of algorithm ...

Google made a big shakeup to the cryptography world by announcing a public collision in the SHA-1 algorithm. The Wall Street Journal's Robert McMillan breaks down what this means for web security.

Google published a research paper describing how it extracts “services offered” information from local business sites to add it to business profiles in Google Maps and Search. The algorithm describes ...

In this edition of Ask An SEO, we address a familiar challenge for marketers: How do you keep stakeholders from abandoning SEO when algorithm updates cause traffic drops? This is an all-too-common ...