Accurate smartphone positioning in dense urban environments remains challenging due to signal blockage, multipath effects, and unreliable satellite visibility. This study presents a new positioning ...

Google announced many new software treats at Google I/O today. Aparna Chennapragada introduced one of the best new features: visual guidance and Visual Positioning System in Google Maps Navigation. We ...

Fifteen times around the world every day; that's the distance Nokia's Ovi Maps guides users every day, and with the quiet introduction of Ovi Maps SR4 (v3.0.4) that number is likely to get even bigger ...

Joint space multidimensional scaling maps are often utilized for positioning analyses and are estimated on survey samples of consumer preferences, choices, considerations, or intentions so as to ...

Developing a perceptual map is an important element in determining marketing strategy for your firm, especially when it comes to finding the optimal positioning for your brand. A perceptual map takes ...